A/B testing & experimentation

import random
import math
from dataclasses import dataclass

@dataclass
class GeoMarket:
    name: str
    base_demand: float
    geo_coefficient: float

def simulate_geo_experiment(markets, weeks=12, control_weeks=6):
    """
    Simulates a geo experiment with ramp-up and ramp-down periods.
    Returns weekly lift p…